Born out of decades of working in the ER, we knew that our healthcare system was broken. The ER had become the front door and safety net for patients. Combine this with the fact that the industry was unable to leverage data to make the best medical decisions in real time for both treatment and follow up, we were left with no other choice but to create a better solution. From our humble roots in Troy, NY, we have grown to provide care for millions of patients across the country.
Founder & Chief Executive Officer
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Founder & Chief Medical Officer
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General Manager of Integrated Health Solutions
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Chief Revenue Officer
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Chief Technology Officer
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Chief Delivery Officer
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Chief Financial Officer
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Senior Vice President of People
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Director of Clinical Operations
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Head of Customer Success
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Vice President of Marketing
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Vice President Benefits & Partner Development
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Senior Advisor
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Senior Advisor
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Combining real-world medical experience with a visionary approach to care, Keith Algozzine is co-founder and CEO of UCM. A board-certified Physician Assistant, he was formerly the Chief PA of Emergency Medicine for St. Mary’s Hospital in Troy, NY, where he witnessed firsthand the challenges of the modern health care system. An accomplished entrepreneur, Keith was also part of the national ER start up management team for Pegasus Emergency Medicine. Keith currently shares his expertise on the national stage by representing UCM on the American Telemedicine Association Accreditation Advisory Board and as an advisor to the Clinical Practice Guidelines Committees dealing with telemedicine considerations for urgent and emergency care.
UCM co-founder Dr. Michael Bibighaus has been on the front lines of emergency medicine for more than 15 years. A board-certified emergency physician, Michael earned his medical degree from Johns Hopkins University, where he was named Chief Resident of Emergency Medicine. In addition to guiding UCM’s breakthrough approach to quality care, Michael is currently an emergency medicine physician at Ellis Hospital in Schenectady, NY, and he was the Assistant Director of Emergency Medicine for a regional emergency department for eight years. He has also had the tremendous privilege of participating in medical missions to Cameroon and Kenya.
Chris Saxman brings more than 30 years of experience as a serial entrepreneur, C-suite executive and financier, with an extensive background in founding, building, raising capital for and investing in high-growth companies. Since 2013, he has focused exclusively on healthcare innovation. As General Manager of Integrated Health Solutions for UCM Digital Health, Chris develops and implements digitally integrated health experiences for individuals that UCM provides through health plans, employers and other partners. Previously, as COO and CFO of CirrusMD, he was instrumental in developing new value-based business models around virtual care for large payers, employers and integrated delivery networks. Among other things, he helped to structure and build a national physician network for Cirrus. Prior to that, he built two tech-enabled startups in New York City, invested in telecom companies in emerging markets through AIG’s private equity arm and led one of the largest angel investment groups in the country. He is a Techstars All-star Mentor and regularly mentors early-stage companies across a range of industries. Chris received an MBA in Finance and Economics from NYU Stern and a BA in Economics and Government from Cornell University.
Steve Weissblum is a healthcare entrepreneur and senior executive with deep experience in digital health and healthcare services. As Chief Revenue Officer for UCM Digital Health, Steve is responsible for all revenue-related activities, overseeing sales, marketing, business development, partnerships and customer success. An accomplished entrepreneur, Steve has started, scaled and managed healthcare services companies in the NEMT and EMS space, and was the co-founder and CEO of one of the first direct-to-consumer telehealth platforms. Steve is an active member of multiple advisory boards and mentors early stage digital health companies at Techstars, where he was recently named a Techstars All-Star Mentor. Steve earned his MBA from Columbia Business School.
Mads Kvalsvik is an experienced technology executive with more than 20 years of experience growing technical product teams and building SaaS software, bringing deep healthcare experience in both revenue cycle and clinical data and a proven ability to manage product development to UCM. As CTO, Kvalsvik will oversee all current and future product and software development, as well as data integrations and development of its innovative telehealth platform to meet increased patient demand while delivering its responsive healthcare solution to payers. Kvalsvik holds dual degrees in economics and management from Massachusetts Institute of Technology (MIT).
Steven Kroll brings the deep experience of two simultaneous careers in healthcare policy and emergency medical services to UCM. He recently led the groundbreaking integration of UCM’s Virtual ER with 911 call centers and responding EMS agencies– providing the payer-provider market with a new patient-centric version of the ER. With a Master of Health Administration from Duke University, Steven has served as Executive Director of NYSARC (New York State’s largest developmental disability service organization), Vice President of the Healthcare Association of NYS (HANYS), Chair of the New York State Emergency Medical Service Council and a health staffer for the United States Senate. Steve has been an EMS provider for more than 30 years.
Daniel Apstein is a financial executive with more than 15 years of experience and possesses a strong financial background and extensive knowledge of the healthcare industry. As Chief Financial Officer for UCM Digital Health, Apstein will oversee all areas of Finance, as well as Human Resources, Legal and Compliance. He specializes in helping companies achieve rapid growth and positive outcomes, and has previously worked with hospitals, health systems, ACOs and bundled payers, as well as SaaS/tech-enabled services company with a focus on health care compliance and benefit plan management, and, a managed care services company that focused on innovative technology solutions for the workers’ compensation, group health, auto and disability markets. He received his MBA from Northeastern University in Boston and holds a B.S. in Biology from Bates College in Lewiston, Maine.
Nakeishia Crawford Simic brings 15 years of Human Resources Management expertise and experience in the healthcare, start-up, and not for profit sectors. As Senior Vice President of People, Nakeishia is responsible for cultivating the team culture, while developing innovative strategies to engage individuals. She believes that it is a Human Resource professional’s responsibility to provide the tools necessary for the team members to be successful. Prior to joining UCM Digital Health, Nakeishia developed the Human Resources organization from the ground up at ModernMD and held a key leadership role focused on recruitment and talent development at the Clinton Foundation. Nakeishia earned her master’s degree in Human Resources and Employment Relations from The Pennsylvania State University.
Lauren Algozzine has spent her entire career taking care of patients. A Registered Nurse who graduated from the Samaritan School of Nursing, Lauren first worked in a cardiac unit at St. Peter’s Hospital in Albany, NY. She later decided to pursue a career in Emergency Medicine at St. Mary’s Hospital, where she quickly became the charge nurse of the department. During her 7 years in the ER, Lauren was a member of the QI committee and ED leadership committee. She began her journey with UCM as the Director of Client Services, where she managed hundreds of UCM accounts and tens of thousands of patients. Now as COO, she leads a team of dedicated staff in providing a concierge level of services for all business partners and patients.
John Kelleher is an accomplished executive in technology-based services in media and healthcare. As Head of Customer Success for UCM Digital health, John works with all clients across customer segments to ensure optimal use and consumption of UCM products and services. With a record of building value by leading strategic change, establishing best-in-class technology platforms, optimizing operations and accelerating revenue growth through new product development and launch, John has deep experience helping companies rapidly adapt to changing market conditions with an innovative, entrepreneurial style. Before joining UCM Digital Health, John was Chief Strategy Officer at Alliance for Better Health in Troy, NY., where he created and executed a business plan that moved the enterprise from a state-sponsored DSRIP organization to a for-profit Independent Provider Practice. Previously, John was Chief Information Officer for Glens Falls Hospital, a leading rural hospital in upstate New York; he also served as President and COO of Tribune Media Services (TMS), a wholly owned subsidiary of the Tribune Company (NYSE: TRCO). He holds a BA in Computer Science/Mathematics from Ithaca College, Ithaca, New York, and an MBA from Rensselaer Polytechnic Institute, Troy, New York.
Marla Moskal brings 15 years of strategic marketing experience in the healthcare industry after spending a decade with nationally recognized leaders in healthcare and consumer packaged goods. As Vice President of Marketing for UCM Digital Health, Marla is responsible for developing and delivering a fully integrated marketing strategy and plan for the B2B2C and B2B audiences, aimed at engaging members and acquiring and retaining clients. She also leads development of the brand and content strategies. Prior to joining UCM, Marla led the marketing strategy for Cigna’s Individual Dental business, where her efforts fueled double digit year-over-year growth in new membership and increased engagement among current members. She has deep experience in managing multi-million dollar marketing budgets and in developing and executing integrated, omni-channel marketing plans across paid search, re-targeting, SEO, social media, email, and direct mail, delivering significant ROI. Marla formerly worked at Kraft Heinz as a Brand Manager and at Deloitte as a Management Consultant. She holds a B.S. in Marketing and a B.S. in Spanish from Penn State University and an MBA from Duke University’s Fuqua School of Business. She serves on the board of Duke University’s Fuqua School of Business Health Care Alumni Advisory Board.
Laura Balogh understands the intersection of health care and health insurance. For over 30 years, she primarily spent her career negotiating, implementing and managing employee benefits for New York State’s largest public sector union and the third-largest health plan in the nation. She expanded her oversight to include over 1,200 local government municipalities and private sector employers and doubled the size of her department. She brings UCM a wealth of benefit knowledge and a passion for finding solutions to the health care delivery system. Laura served on the faculty for the International Foundation of Employee Benefit Plans, and she is a licensed insurance agent and broker.
A digital transformation leader, Narayan Iyengar joined the UCM Digital Health team to assist in areas of Strategy, Design Thinking, Technology driven operations and enterprise sales / GTM strategy. Narayan was the SVP of Digital and E-Commerce at Albertsons Companies where he led Digital Product & UX and the E-Commerce business. Prior to that, he was the VP of E-Commerce and Digital Analytics with the Walt Disney Company. Before that, he was an Associate Partner with McKinsey Digital. Narayan has an MBA from Columbia Business School, where he was on the Dean’s list, and an Engineering degree from India.
Rick Hirsh brings UCM executive management experience, primarily in knowledge-driven and technology-enabled services companies. As a former Chief Executive Officer, active investor, and advisor in the mid-market, Rick helps build and fund companies with significant growth trajectories. Previously, Rick won the regional competition for Ernst & Young’s prestigious Entrepreneur of the Year, and Rick’s companies have consistently been recognized for growth by Inc. 500, Deloitte Fast 50, and other national analysts. He has been active on multiple boards of directors for national and global enterprises. Rick graduated from Brown University and earned his MBA at New York University’s Stern School of Business.